Products, which, from the perspective of the manufacturer, are produced on the behalf of a third party and put on the market under a brand name chosen by the third party. It is another name for a trademark and synonymous with an own brand range. Private labels bear product or company trademarks, under which a trading company or a trade organization produces individual products or product groups from their range or allows a manufacturer to produce them (Wirtschaftslexikon24).
BE INDEPENDENT - SELL YOUR OWN BRAND!
In this way, you have the opportunity to launch your own trademark and product range on a national or international market. Private labels are a trend which is becoming ever more popular in Germany and is expanding far beyond its borders.
Through our in-house product design department, we can develop lubricants which correspond exactly to your ideas and specifications.
After selecting a suitable product range, customization of your label and production through our highly-modern systems occurs. Each step is consistently monitored and subject to the highest quality standards.
After the bottling process, the products are properly packaged and dispatched to countries of your choice.
Development of new and unique products, from basic to specific high-tech lubricants
A modern, independent, German private label manufacturer for the entire production cycle.
With over 250 different products, we serve all important areas of the lubricant sector. These meet the national and international standards of the automotive industry, and are carefully monitored from their development and production to marketing.
Our exceptionally modern systems enable consistent monitoring and adherence to the highest lubricant quality standards.
We have a management system for quality and environment according to DIN EN ISO 9001:2015 and DIN EN ISO 14001:2009.
A special feature of our production plant is our blending systems, as well as our mini batch blender which enables production of all volumes.
Our laboratory, which is equipped with expert systems, forms the basis of our quality assurance and product improvements and allows us to develop products according to your specifications. It's accredited in accordance with DIN EN ISO/IEC 17025:2005.
Here, you will find our different types of containers.
- Individual determination of your product requirements by our specially trained staff
- Design of new products which are tailored to your particular requirements
- Selection of customized packaging
- Unique logo with a suitable label design, which will be developed exactly according to your ideas
- Registration of your trademark for the desired sales territories
- Production, bottling, labelling, palletization and shipping of your products
- Consultation on the best possible marketing of your lubricants, such as using a product catalogue, advertising materials with your logo, targeted marketing strategies and much more
After designing, producing and filling, there is a further important component on the way to your own product line – logistics. Qualified employees take care of proper packaging the premium products, ensure professional storage and loading for national or international shipping.
The use of an up-to-date merchandise management system enables us to have an efficient, well organized storage.